Barry Owen's Blog

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Real Estate Broker/Owner - Pareto Realty - TN #251071
Tips and commentary For Home Buyers & Sellers and REALTORS with primary focus on LIVE - Work - Play - Life Rhythm - Life Performance Oriented thinking for regular folks



There’s a difference between “Satisfying” customers and “WOWING” customers. Often, that difference isn’t much of a gap. The secret to taking your customer service from “Good” to “GREAT” lies in your organization’s ability to capture (HEAR) your customer’s constructive criticism, feedback, and/or ...
Think about your most recent HORRIBLE, ABYSMAL, GROTESQUE, INEXCUSABLE, INFURIATING, customer service experience. This could be a restaurant, auto mechanic, Mortgage Lender, Hotel . . . Just about any business which you CHOSE to patronize. That’s right! You WERE (yes – past tense) their customer/...
NOWHERE is too far to walk if you have the time. Everywhere you need to be, then, is within walking distance. If this is true, aren’t there plenty of prospects for your business within walking distance of your home or office? Do you really need a car? There now! I just saved you several thousand ...
Our Economy in Middle Tennessee is BOOMING! Mastermind Session for "To IDX or NOT to IDX" is 4/10 from 10-Noon - Location TBD One of the most frequently used “indicators” of any economy is the housing market. Experts keep a keen eye on the inventory of available (For Sale) Houses, Condominiums, l...
Loan Underwriter Uses Zillow To Determine/Justify Value Cut from a desk chair 3000 miles from the subject property - crashes real estate transaction Nashville, TN With SHOCK and AWE, Barry Owen A local Nashville REALTOR quips: "This Practice of Internet Valuation has gone from the sublime to the ...
Undeniably, the breakfast of Champions in Real Estate Sales is having a steady flow of new leads. LEADS are the GOLD! Without sufficient leads, we go HUNGRY! So . . . What are YOU willing to do to get more leads? As with everything, we all have choices . . . MANY choices . . . and some are more s...
Yesterday I posted on Facebook: “I showed 5 houses today and three of the five were absolutely magnificent. The others were similar size and price range but just okay. Which ones do you think my buyer is considering? If you don’t make a concentrated effort to be the best in your field . . . you’r...
Not all bloggers blog for the same reasons. Some “Bloggers” don’t blog at all . . . their site publishes posts written by “Ghost Writers” who carefully craft each word/sentence/paragraph of every post with “Content rich” words, phrases, structure for SEO (Search Engine Optimization) in their neve...
A surprisingly high percentage of the “Broker Calls” I receive have to do with improper execution of legal documents. The one thing I remember most from my pre-license training was the undercurrent tone that we REALTORS should NEVER dabble in “Practicing Law” . . . We should not “make up legal te...
Evangelists who “Walk their Talk” attract more followers than others. Educators who have passion for and use their teachings are more believable . . . and have FULL classrooms every semester. Dietitians who are active and healthy tend to have very little need for large marketing budgets. Speakers...

Barry Owen

local_phone(615) 502-2080
smartphone(615) 568-2123
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Stream of consciousness commentary on the real estate industry from the perspective of a Principal Real Estate Broker and Founder of Pareto REalty, LLC in Middlle Tennessee - Also a Career Development Coach with vast Organizational Development/Transformation training and experience - in the industry since 1993