Arch Telecom's Blog

There are FOUR RULES that any agent can use so that Google will find and place your single property websites on the first page of a native search. AR RainCamp speaker and KW MAPS coach Ben Kinney, an expert on Search Engine Optimization (SEO), internet marketing, and social networking recently he...

  There is a lot of misinformation regarding the Do Not Call (DNC) rules and how they apply to real estate agents.  This isn’t surprising considering there are two federal agencies, The Federate Trade Commission (FTC) and the Federal Communications Commission (FCC) that regulate telemarketing com...

reen” means many different things; from living close to work so your commute is on foot, to passive solar design, rain water harvesting, geo-thermal HVAC and solar photovoltaic electricity.  It is a movement, passionately pursued by many, that combines design, materials and the use of alternative...

The aim of green architecture and construction is to help us be good stewards of the land.  The ultimate goal is to be carbon neutral, meaning the home consumes as much carbon during its lifetime as the carbon released during its construction. Green homes use less energy, water and natural resou...

Last month, our company was pleased to host a webinar by Ben Kinney, a top-producing agent in Washington, author of "Social" and an authority on search engine optimization (SEO) where he speaks at the popular Raincamp’s (Dallas, Feb. 16th is the next one).  The focus of the webinar was to educat...

Need More Qualified Buyers?  Win More Desirable Listings... What is the difference between winning a highly desirable listing and taking a listing because you believe, “what do I have to lose?”  The answer is “everything.”  Buyers do not shop agents, brands or information.  They shop for propert...

Mobile Marketing: What Technologies Work Best? 2010 is here and with it the realization that information technology has changed the way real estate searches, negotiations, and transactions are conducted.  Easy access to property information allows consumers to be more informed.  Financial restri...

  Please join the WAVE series by clicking any of the following links and viewing our past sessions. Please visit us on the web for more interactive real estate coaching sessions. Accountable Internet Lead Generation with Ben Kinney The power of the internet is in its ability to quickly digest an...

Previously we explored the merits of mobile marketing and if agents should implement this tool into their business plan.  We emphatically concluded that yes, you must have a presence in the mobile marketing theater.    The next question is what to consider when implementing mobile marketing into...

Mobile marketing: what is it?  More importantly, will it really help you grow your business? Mobile marketing is defined as marketing on or with a mobile device, such as a cell phone.  With the rise of Short Message Service (SMS), also called “text messaging,” mobile marketing has become increas...